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Why Website Performance & User Experience Are Critical for SEO

by | Dec 16, 2025 | SEO

A slow or confusing website isn’t just frustrating for users — it costs you rankings, leads, and revenue. Google now ranks websites based on how people interact with them.

Key factors to evaluate in your SEO report and website audits:

• Site Speed: Pages should load in under 3 seconds. Every extra second increases bounce rates.
• Mobile Optimization: Over 60% of searches are mobile. If your site isn’t mobile-friendly, you’re invisible to half your audience.
• Navigation & Usability: Visitors should find what they need in 2–3 clicks. Confusing layouts = lost customers.
• Content Readability: Clear, scannable copy with calls to action keeps people engaged.
• Core Web Vitals: Google measures page experience using metrics like load speed, interactivity, and layout stability.

At Mays, we help businesses diagnose and fix performance bottlenecks, ensuring your website not only ranks but also converts. Don’t let a slow, clunky site drag your business down. Schedule a free consultation today.

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